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4 Reasons Why it Makes Sense to Start a Virtual Fitness Program

The pandemic is widely responsible for many lifestyle changes over the last two years. Just as working from home has become more commonplace, virtual fitness has followed suit.


We’ve all had to find ways to adapt to new restrictions, and even though access to facilities is now almost back to normal, many of those changes have been more permanently adopted. When of gyms and classes closed, people took to virtual fitness. In many ways there was an uptick in physical exercise, with many people feeling like there was no better time to start a regimen. The online fitness market has expanded considerably, so let’s a look at why it makes sense to start a virtual fitness program.

Pandemic and Personal Concerns

While fitness facilities are mostly accessible again, the pandemic has not yet left the building and a lot of people, myself included, are still concerned. Those opting to not yet return to public space, many due to health issues, now have a much broader offering of online programs and facilities. It’s especially important to anyone who is experiencing restricted social communication to be able to have some continuum and human connection, so finding suitable virtual classes and routines or even working with a personal trainer online can be extremely beneficial to health all round. And, being able to exercise in our own safe home spaces also presents opportunities for anyone who’s not comfortable exercising in the presence of others. Not having distractions that may make us feel uncomfortable can enable us to have a positive new experience as we take a step into the fitness world.

Celebrity Hype

Unsurprisingly, we saw a sharp increase in social media use during lockdown, with TikTok exploding onto the scene and garnering a huge uptake in usership of 85.3% across the U.S. during 2020. This opened up public exposure to professional and celebrity trainers, enabling them to produce content for the fitness hungry who were stuck at home. Not only that, it encouraged those perhaps less interested to become engaged. Having access to supermodel fitness workouts, celebrity fitness routines and nutritional advice can be the impetus for some otherwise undecided. They’re often subscription-free, with many trainers uploading their routines onto YouTube.

Virtual Accessibility

Accessibility to virtual fitness is much improved. Focusing on trends in telehealth and virtual care as a whole, online providers and companies have reacted to demand triggered by the pandemic. We’ve seen a rapid advancement in technology, infrastructure, and strategy across the board, and fitness experts in Pilates, Yoga, and Strength Training have embraced this new norm.

Time Factors

Those who have tight schedules may have once dismissed the idea of fitness altogether, since it can seem impossible to try and wedge in an hour at the gym. Practicing fitness virtually is time saved by not having to travel to take exercise, wait for machines to be free, or being tied down to specific class slots. You’re more likely to take part if the timetable is under your own control and a routine is just a tap away. Even for those who have not invested in equipment, you can still vary your routine. 63% who exercise regularly say that they prefer a mix of home and gym workouts. Overall, if time is a factor, then planning in some virtual exercise and having the freedom to do so at your leisure provides the perfect solution.

The improvements in virtual fitness have opened up opportunities for all: those already with an interest, those finding it difficult to include fitness into their lifestyles and also many who had not considered it before. 

As you all know, I’m a big fan!

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